As technology has advanced, the music industry has consequently undergone a drastic change in the way it operates. The internet has made it both easier and harder to attract the attention of fans and the press. “The sale of pre-recorded music has diminished, but there’s so much more that’s going on.You can’t focus on what’s not working when there are so many other opportunities.”.Social media is a common form of online networking, we do it on behalf of a client after we mixed & mastered your track.